Logo

© Alrights reserved
by CrowdyFlow

Mamica brewery

Branding

  • Category
  • Branding
  • Scope of work​
  • Logo design
  • Branding
  • Brainstorimg
  • Moodboard
  • Client
  • Mamica
  • Style
  • Hipster
  • Twisted
  • A bit retro
  • Premium
Logo design for brewery Mamica

Mamicu ti, what a brand!

Mamica — it’s a word full of warmth, love… and maybe a tiny bit of regret.

In Croatian, it means mommy — sweet, dear, familiar. But it also means a hangover (“Mamica mi je.” = I’m wrecked). And sometimes, when tempers rise: “Mamicu ti tvoju!” — a swear, wrapped in a lullaby.

The name Mamica carries all those layers — affection, tradition, drama, and playfulness — which made it the perfect inspiration for a brewery brand that doesn’t take itself too seriously, but still knows how to leave a lasting impression.

  • Brand Development
  • Logo design
  • Brainstorming
  • Moodboard
A vibrant collage showcasing elements of graphic design, including a man in a red and gold uniform, beer taps, vintage patterns, a retro phone, and a "Start" button from an old operating system. The collage represents creative design, a start-up, and retro influences, all tied to the concept of "Krivi Kut.

How the story brewed

The team behind Mamica came to us with a clear vision: a hip, character-rich brand with a nostalgic twist. They wanted warmth, but also boldness — something instantly recognizable, something that feels like home.

Mamica became the heart of it all. We took a deep dive into a past full of chunky TVs, crocheted doilies, loud wallpaper, and glorious kitsch. We dissected it, studied it, and reassembled the pieces into a style that felt retro, but never outdated. Sweet, but with attitude.

The result?

A brand that hugs you like your mom — but also raises an eyebrow and pours you another pint.

Six distinct "Mamica" beer bottles with unique, colorful labels designed by Krivi Kut. They are arranged on a dark, textured background.
Close-up of a "Mamica Crni Cigan" beer bottle with a detailed dark green and white lace-patterned label, designed by Krivi Kut.
A close-up of a bar counter featuring golden beer taps, with one prominently displaying a "Mamica" logo. The background shows rows of hanging glasses and various bottles.
A person with a blurred back walks past a wall displaying several vibrant marketing posters for "Mamica" beer, featuring unique graphic designs and product placements.
A large billboard featuring a "Mamica" advertisement, depicting a person lying on a winding road, surrounded by greenery and framed by ivy on a brick wall.
A GIF showing a "Mamica" branded beer glass with a full beer, transitioning to "Mamica" branded coasters with a playful, intricate pattern on a wooden surface.
A framed portrait of an older woman in a hat and sunglasses holding a "Mamica" beer bottle, displayed on a rustic bar counter in a warm, dimly lit pub.
A hand holds a "Mamica" branded gift bag with a traditional wicker-like pattern and modern blue handles, symbolizing a fusion of old and new design.
A four-panel collage showcasing diverse marketing posters for "Mamica" beer, featuring different people and settings, all highlighting the beer bottles with unique graphic designs.
A top-down view of numerous "Mamica" beer cans, showcasing two distinct graphic designs: one with a dark blue, intricate pattern and the other with a brown, plaid-like texture.

It’s warm, nostalgic, and wrapped in just the right amount of retro mischief. Whether she’s winking at you from the shelf or flirting from the drinks menu,
Mamica knows how to stand out, tell a story, and leave you wanting just one more sip.

A cascade of mobile phone screens displaying the "Mamica" brand's e-commerce app, showcasing its user-friendly interface, product listings, and branding, against a white background.
A multi-panel display of mobile phone screens showcasing various stages of the "Mamica" brand's e-commerce app, including product listings, cart details, delivery information, and payment options, highlighting comprehensive custom website design.

Krivi Kut is a creative design studio focused on helping small businesses look sharp, bold, and real. We design brands, websites and content that feel good and work even better.

You bring the vision. We bring the visuals.

Links

Contact Us

Ruđera Boškovića 4,

Čakovec, Croatia

The Brief Starts Here

Contact Us

Krivi Kut is a creative design studio focused on helping small businesses look sharp, bold, and real. We design brands, websites and content that feel good and work even better.

You bring the vision. We bring the visuals.

Links

Contact Us

Ruđera Boškovića 4,

Čakovec, Croatia

The Brief Starts Here

Contact Us

© 2025 | Alrights reserved by Krivi Kut

Krivi Kut, obrt za grafički dizajn, vl. Nataša Hunjadi, Čakovec, Ulica Ruđera Boškovića 4, OIB: 2037812159