Asterisk

Logo and web design

A laptop and multiple digital screens showcasing a portfolio of services, including web design, graphic design, SEO content, and branding mockups, all with a modern, vibrant aesthetic.

The Challenge

A Minimalist Identity with a Bold Personality

Asterisk is a marketing agency on a mission to help businesses with their copy, design, and SEO needs. They approached our graphic design studio, Krivi Kut, with a clear vision for their brand identity. They wanted a logo design that was simple and minimal, yet bold and colorful—a visual reflection of their expertise and modern approach.

The clean, white "Asterisk" logo and its tagline "design and content agency" are positioned centrally on a dynamic background of purple and blue gradient colors.

Our Creative Process

Blending Typography and Animation

We fully understood the assignment and began crafting a solution that blew their minds. Our process resulted in a simple, typographic logo, supported by a bold gradient that perfectly captured their essence. One of the best parts of the work was the custom animation we seamlessly blended into their webpage, making it feel like a natural part of the site. While the brand identity is visually captivating, we ensured the focus remained on their core business: copy. By combining unique imagery with strong typography, we also created custom illustrations in their own distinct style.

A laptop displays the 'Graphic design' page of the Asterisk website, featuring bold typography, custom illustrations, and a description of services.
A laptop displays the Asterisk website's "Graphic design" page, featuring bold typographic design, custom illustrations, and a description of services offered.
A laptop screen displays three dynamic panels representing the core services of Asterisk: data analysis, hands typing on a laptop for copywriting and content, and a design palette with charts for graphic design.
A laptop screen displays the 'SEO content' page of the Asterisk website, featuring a dynamic animation of a magnifying glass moving across the word 'SEO', highlighting the service.

We love how it all turned out, with a final identity that is bold and minimal, complemented by seamless animation. The Asterisk team absolutely loved the concept and the solution we delivered, and they proudly wear their new visual identity. This project is a testament to how a clear vision, combined with thoughtful branding and graphic design, can result in a powerful and memorable brand.

A laptop screen displays three dynamic panels representing the core services of Asterisk: data analysis, hands typing on a laptop for copywriting and content, and a design palette with charts for graphic design.

Krivi Kut is a creative design studio focused on helping small businesses look sharp, bold, and real. We design brands, websites and content that feel good and work even better.

You bring the vision. We bring the visuals.

Contact Us

Ruđera Boškovića 4,

Čakovec, Croatia

The Brief Starts Here

Krivi Kut is a creative design studio focused on helping small businesses look sharp, bold, and real. We design brands, websites and content that feel good and work even better.

You bring the vision. We bring the visuals.

Contact Us

Ruđera Boškovića 4,

Čakovec, Croatia

The Brief Starts Here

© 2025 | Alrights reserved by Krivi Kut

Krivi Kut, obrt za grafički dizajn, vl. Nataša Hunjadi, Čakovec, Ulica Ruđera Boškovića 4, OIB: 2037812159